Tara Bosch started SmartSweets after her love affair with candy turned into an unhealthy relationship with food, and she experienced the negative effects excess sugar has on our health. Tara tried to eat less sugar, but that only led her to crave candy even more, sparking my quest to kick sugar, and keep candy. After spending months recipe testing in her kitchen with a gummy bear mould from Amazon, she innovated the first delicious candy - without all the sugar.

SmartSweets is here to revolutionize the candy world by bringing you your favorite gummy treats that are plant-based, all natural, and low sugar. Healthy candy? Yes, they went there. Perfect for kids, parents, regular old adults - everyone who loves candy but doesn't want the artificial ingredients, calories, high sugar content, and guilt.